Book Chapters

  • Som, A (2012): “The rise of Indian Luxury Brands (with Susuanta Das)”, In Glyn Atwal and Soumya Jain, The Luxury Market in India: Maharajas to Masses, Palgrave Macmillan, ISBN: 978-0-230-33672-8 .
  • Som, A (2010): “Aditya Birla Group: The Indian Multinational”, In Bod de Wit and Ron Meyer, Strategic Management: Competitiveness and Globalization, CENGAGE Learning EMEA, ISBN: 978-1861529640 .
  • Som, A (2010): “AF-KLM: Changing the Rules of the Game”, In Bod de Wit and Ron Meyer, Strategic Management: Competitiveness and Globalization, CENGAGE Learning EMEA, ISBN: 978-1861529640 .
  • Som, A (2009): “Corona Beer”, In Thompson, Strickland and Gambles, Crafting and Executing Strategy: The Quest for Competitive Advantage, McGraw-Hill, USA, ISBN:9780073530420.
  • Som, A (2008): “Vodafone: Out of Many, One”, In Hitt, Ireland and Hoskisson, Strategic Management: Competitiveness and Globalization, Thomson-South Western, ISBN:0-324-655592.
  • Som, A (2007): “Managing Overseas R&D in North East Asia: Conventional Wisdom and Emerging Trends”, (with Asakawa, K) Chapter II, In Maximilian von Zedtwitz, D.K. Bok & Sangho Chung, R&D Interplay in North East Asia, Samsung Economic Research Institute ISBN:978-89-7633-354-03320.
  • Som, A (2007): “Vodafone: E PluribusUnum”, In Barney and Hesterly, Strategic Management and Competitive Advantage: Concepts and Cases, Pearson Prentice Hall, ISBN:978-0-13-233823-3
  • Som, A (2007): “Organization Redesign at Bharat Petroleum Corporation Limited: The Challenge of Privatization” In Tanuja Agarwala, Strategic Human Resource Management, Oxford UniversityPress, ISBN:0-19-568359-5.
  • Som, A (2005): “Carrefour in South America”, In MS Raju and D. Xardel, Marketing Management: International Perspective, Viyne Nicole, ISBN: 81-8209-100-4.
  • Som, A (2005): “Lafarge: Evolution of a French Cement Company to a Global Leader”, In Trick, M. (Ed.), Global corporate evolution: looking inward or looking outward? Carnegie Bosch Institute Series on International Management: Carnegie Mellon University Press.
  • Som. A (2005). “LVMH: Managing the Multi-Brand Conglomerate”, In Barney and Hesterly, Strategic Management and Competitive Advantage: Concepts and Cases, Pearson Prentice Hall, ISBN: 03154274 AND In McGee, J, Wilson, D and Thomas, H, Warwick Business School, UK; Strategy: Analysis and Practice, Text and Cases Edition, McGraw-Hill Education/Open University Press, ISBN: 0077107063.